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It is also important to realize how much of an emotional time it will be, from the memories your are leaving, to the anticipation of the new beginning in another home.
To properly sell your home today requires a combination of proper pricing, and proper marketing.
Setting the right price is essential, for the following simple reasons:
if you set your price too high, your home won't even be chosen for viewing (you won't even get the opportunity for them to see what made yours special and worth choosing)
If you set your price too low, you run the risk of short-changing yourself (though one of the real aspects of todays market is that the buyers tend to bring a low price up to where it belongs through competition).
To assist you in determining that right price, I will use comparable sales, competitive listings, and current market conditions.
By combining these, I come up with what we call a 'Brokers Price Opinion' or BPO. This is exactly what it states, My opinion of the proper price to list your home to sell it in a reasonable time in todays market, based on the results of my homework listed above. OF COURSE, the final price is set by you, the seller, based on your situation and my recommendations.
Through my Multiple Listing Service as a Realtor I will have your house in front of every other real estate agent in California (with a few exceptions), offering them half of the sales commission as incentive to bring our buyer. Through Century 21 I will advertise your home on over 100 different websites, including Realtor.com, Trulia, and the other major sites. I will also feature it on my own 5 personal websites, and others. I will hold open houses, inform the neighborhood, and of couse put up the for sale sign of the most recognized professional real estate company in the world ( Century 21), of course with your approval.
I look forward to helping you with a smooth and worry-free sale.